P2

P2

There are two different graphic types which are the most commonly used and they are a vector or a bitmap.

Vectors are made up of different lines, curves and shapes called objects. When magnified a vector image will keep its quality so the image will not become blurry and distorted when zoomed in. Vectors use file formats which save all the objects and they are AIs, PSDs and PDFs. This graphic type is normally used for shapes and titles so they are more appropriate for brochures & vinyl designs for things like vans.

Bitmaps are composed of lots of pixels which makes the file size very large as each pixel is often many different colours. When you resize a bitmap graphic, it tends to lose quality and become distracted when zoomed in. Bitmaps use different file formats to vectors as they use pixels and the file formats are JPEGs, GIFs and PNGs. This graphic type is used for photographs and images on the brochures and posters.